Excellis’ Managing Consultant in SME, Sean O’Hearen, has written two chapters in Professor Jeremy Wilson’s book, Brand Protection and the Global Risk of Product Counterfeits: A Total Business Solution Approach!
According to Professor Wilson, the book is “Based on substantial field research and practice, this book provides a framework for building and advancing brand protection programs that are strategic, comprehensive, and evidence based.”
The book will be released globally on July 19, 2022.
For more information, click here.